britishtheatre.

The British Theatre Creator Programme

Your love
of theatre.
Your next
opportunity.

Represent British Theatre at the shows and events worth talking about. Apply to join our selected creators and reviewers as an official brand ambassador.

Apply to join

Selected for your voice. Trusted to tell the story.

The cast of SIX performing on stage
See it. Feel it. Share it.
Jonathan Andrew Hume and company in Hamilton. Photo: Danny Kaan
A different kind of night out.
BRITISHTHEATRE.Creator
Programme
YOUR NEXT CHAPTER
THEATRE LOVERSSTORYTELLERSCULTURE CREATORSYOUR PEOPLE

Your invitation into the theatre world

Get access to
invite-only events.

From press nights and exclusive events to rehearsal visits and behind-the-scenes opportunities, cover the stories as a British Theatre contributor.

1.

Go beyond the auditorium

Receive complimentary access to selected shows and invite-only events. Rehearsal and backstage access may be offered where productions make it available.

2.

Write for British Theatre

Bring your critical eye and original voice to reviews for publication on British Theatre, alongside agreed social content and event coverage. Work to an editorial brief and deadline.

3.

Make it official

Represent British Theatre as an official brand ambassador. Work with our editorial team, with credit and publication arrangements agreed for each contribution.

Production photography from Cabaret at the Kit Kat Club
Inside the world of theatreCabaret at the Kit Kat Club
Zizi Strallen as Glinda and Emma Kingston as Elphaba in Wicked. Photo: Matt Crockett
Stories worth sharingWicked

Production photography: Cabaret at the Kit Kat Club; Wicked, photo by Matt Crockett.

A scene from Disney’s The Lion KingFor the moments that stay with you.

A considered voice. A professional approach.

Your voice.
Our next
theatre reviewer.

We’re building a carefully selected group of creators who can turn a night at the theatre into an insightful review, a compelling story and coverage our readers can trust.

Show us strong writing, distinctive content and an engaged audience. You’ll need sound judgement, clear communication and the reliability to represent British Theatre and meet editorial deadlines.

Sound like you? Let’s meet

From application to publication

Here’s how it works.

  1. 1

    Introduce yourself.

    Complete three short steps: your details, your work and audience, then your proposed coverage. Have two work links ready, including a written review if you have one.

  2. 2

    Find your fit.

    Our editorial team reviews applications. If you’re a match, we’ll get in touch about joining and suitable invitations.

  3. 3

    Make something great.

    Agree your brief and deadline, attend on behalf of British Theatre, then submit your review and create the agreed coverage. Our editorial team reviews work before publication.

Your story starts here

Let’s get
to know you.

Show us why you should represent British Theatre. Applicants must be 18 or over.

  • Strong writing, original work and an engaged audience
  • A genuine interest in theatre and culture
  • Editorial judgement and reliable delivery

Every application is reviewed by our editorial team.
Places are selective. No fee to apply.

YOUR APPLICATIONStep 1 of 3
First, a little about you.

Step 1: your details. Next: your work and audience, then your proposed coverage.

Selection is based on fit. Applying does not guarantee tickets.

Before you take a bow

A few good
questions.

Who is the programme for?

Accomplished storytellers aged 18 or over with a strong interest in theatre, an engaged audience and the ability to create thoughtful reviews and original coverage. We select contributors who can represent British Theatre with care and deliver to an agreed brief.

How are applicants selected?

Our editorial team assesses your work samples, writing ability, audience relevance, engagement and reliability. Selection is competitive and depends on editorial fit and the opportunities available. An application does not guarantee a place.

Is this only for creators in London?

No. We want to hear from creators across the UK. Tell us where you are based and where you can realistically travel, so we can match you with suitable invitations.

What would I be expected to create?

Contributors write reviews for publication on British Theatre and create agreed social or event coverage. Each invitation has an editorial brief, deliverables and deadline, with publication subject to editorial review. We agree credit and reuse permissions in advance. Reviews must be honest and complimentary access clearly disclosed.

How should I disclose invitations?

Clearly disclose complimentary tickets and any other benefits. Social content promoting a show or British Theatre in return for tickets, payment or another incentive must carry a prominent Ad label upfront. You can add Invited by British Theatre for context, but this does not replace the Ad label. Tell our editorial team about any benefits or commercial relationships so the appropriate disclosure accompanies your published review. Reviews must reflect your honest opinion; positive coverage is never a condition of an invitation.

Can I film inside the theatre?

Only where the venue and production permit it. An invitation does not give permission to record a performance. We will share the filming and photography guidance for each event.

Are tickets, guests and travel included?

Selected invitations include complimentary tickets. The number of tickets and any other inclusions will be confirmed for each invitation. Travel, accommodation and a guest ticket are not included unless expressly agreed.

What happens after I apply?

Our editorial team reviews every application. If there is a suitable fit, we will contact you about joining the programme and relevant opportunities. Applying does not guarantee acceptance or a ticket allocation.

British Theatre Creator Programme

The next great theatre
story could be yours.

Apply to join

Invitations and complimentary tickets depend on availability and production or organiser approval. Membership does not guarantee tickets, event access or paid work. Any fee must be agreed in advance. Shows pictured are illustrative.